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Historical Background

In early times, the place now known as Naga was abundant with trees locally called “Narra”. The first settlers named the place “Narra”, derived from these trees, and later changed it to Naga. Considered one of the oldest settlements in Cebu, Naga became a municipality on June 12, 1829, growing steadily alongside economic development.

The peaceful farming and fishing villages transformed when the Spaniards arrived and discovered coal in the upland barangays. Coal became Naga’s first export product, shipped to Spain, followed by cement production, which further boosted the town’s economy.

The mining industry played a major role in Naga’s industrial development. Over the years, manufacturing and other industries flourished, making Naga one of Cebu’s leading industrial areas today.

Naga officially became a component city in Cebu’s First District through Republic Act 9194, ratified by a plebiscite on September 2, 2007. This milestone was led by Congressman Eduardo R. Gullas, now honored as the “Father of the City of Naga, Cebu.”

PHYSICAL PROFILE

Physical Profile

Total Land Area:
10,217 hectares

Climate:
Type III Climate (No pronounced dry or wet season)

General Land Use (1996-2006 CLUP)

Land Use CategoryArea (hectares)
Agricultural Area1,687.50
Special Economic Zone764.90
Timber Land4,470.00
Planned Unit for Development611.00
Industrial424.80
Reclamation1,000.00
Built-up1,265.06
Agro-industrial56.48
Tourism8.00
Mangroves6.00
Total10,298.24
TOURISM

Tourism in the City of Naga, Cebu

The City of Naga, Cebu offers a mix of natural wonders, cultural heritage, and modern attractions, making it a great destination for visitors.

Highest Point

      • Mt. Uling – 613 MASL (Brgy. Uling)

Tourist Destinations & Attractions

    • Mt. Naupa

    • Archdiocesan Shrine of St. Francis of Assisi

    • St. Francis Ocean Park & Baywalk

    • City Boardwalk

    • 8-Lane Olympic Size Swimming Pool

    • Teodoro “Doring” Mendiola Sr. Sports & Track Oval

    • Naga Volley and Lob Covered Tennis Court

    • City of Naga Lighthouse

    • Pasilong sa Naga (Scenic Rest & Leisure Park)

    • Mangrove Area in Inoburan (Eco-Tourism Site)

    • Sugat sa Naga (Traditional Easter Celebration)

URBAN LAND USE

Urban Land Use

The City of Naga, Cebu has a well-planned urban land use distribution, ensuring a balance between residential, commercial, industrial, and green spaces.

Land Use CategoryLand Area (hectares)
Residential Area601.61
Commercial101.36
Institutional15.13
Parks/Open Space15.10
Agricultural3.56
Reclamation1,000.00
Timberland532.54
Mangroves6.00
Industrial I9.00
Industrial II7.40
Industrial III408.40
Total2,700.10
INFRASTRUCTURE - ROAD NETWORK

Infrastructure – Road Network

Road TypeLength (kms)
National Road9.00
Provincial Road28.50
Municipal/City Road5.22
Barangay Road72.75
Bridges7 (units)
POWER SOURCE

Power Source

CategoryDetails
Company/ProviderVisayan Electric Company (VECO)
No. of Barangays Energized28 (Entire City)
SOCIO-CULTURAL PROFILE

Socio-Cultural Profile

The City of Naga, Cebu is rich in cultural heritage and traditions, reflecting the diversity of its people.

CategoryDetails
Dialects/Languages SpokenEnglish, Tagalog, Cebuano
ReligionRoman Catholic (dominant), 7th Day Adventist, Iglesia ni Kristo, Protestant
Annual Feast DayEvery 10th of October
Patron SaintSt. Francis of Assisi
FINANCIAL INSTITUTIONS & TECHNOLOGY

Financial Institutions & Technology

Institution TypeCount
Universal/Commercial Banks3
Thrift and Savings Banks2
Rural Banks2
Pawnshops14
Money Changers/Foreign Exchange Dealers4
Remittance Centers12
Finance Cooperatives2
Microfinance Institutions7
Savings and Loans Associations (with Quasi-Banking Functions)3
ATM Machines7
EDUCATIONAL FACILITIES

Educational Facilities

Education LevelTypeQuantity
Pre-SchoolDaycare Centers31
 Private Preparatory Schools3
ElementaryPublic Schools26
 Private Schools5
SecondaryPublic Schools21
 Private Schools3
TertiaryPrivate Institutions3
SEAPORT

Seaport

Private Ports:

  • NPC/Salcon Power

  • APO Cement Corp.

INDUSTRIAL ESTABLISHMENTS

Industrial Establishments

The city is home to various industrial establishments, including manufacturing plants, energy providers, and gas suppliers, contributing to economic growth and employment opportunities.

Major Industries and Companies

  • Cement Production

    • Apo Cement

  • Gas and Chemical Supply

    • FSP Oxy and Acet., Inc.

    • Pryce Gases, Inc.

  • Manufacturing

    • Rikio Southeast Asia, Inc.

  • Power and Energy

    • Salcon Power Corp.

    • KEPCO-SPC Power Corp.

    • Meridian 123 Corp.

AGRO-INDUSTRIAL ESTABLISHMENTS

Agro-Industrial Establishments

The city is home to several agro-industrial businesses that support agriculture, food production, and livestock industries. These establishments play a crucial role in providing fresh produce, poultry, and other agricultural products.

Major Agro-Industrial Companies

  • Farms and Agricultural Production

    • Paseo Pertano Farm

  • Meat Processing and Food Production

    • Fresh Cuts Agri-Cebu Corp.

    • Bounty Agro Ventures, Inc.

    • Daily Fresh Foods, Inc.

  • Agro-Industrial Corporations

    • Cebu Sherlin Agro-Industrial Corporation

    • UNAHCO, Inc.

MEANS OF COMMUNICATION

Means of Communication

  • Postal Services

  • Mobile Phones

  • Telephones (Landlines)

  • VHF Radio

LAND TRANASPOSTATION

Land Transportation

Explore various land transport options to travel between cities and provinces.

  • Buses – Comfortable and budget-friendly for long-distance travel.

  • Passenger Vans – Faster alternative for group travel and intercity transport.

  • Jeepneys – A cultural icon and an affordable way to travel short distances.

Within the City

Convenient transport for navigating urban areas and local neighborhoods.

  • Tricycles – Three-wheeled motorized taxis for short trips.

  • Trisikad – Pedal-powered rickshaws, ideal for inner streets.

  • Habal-Habal – Motorcycle taxis for faster travel on narrow or hilly roads.

HEALTH FACILITIES

Health Facilities

For medical assistance, the city provides a range of healthcare services, including hospitals, health centers, diagnostic clinics, and specialized medical facilities.

Hospitals

  • Cebu South General Hospital

Health Centers

  • Vicente Mendiola Center for Health Lying-in

  • City Health Office

  • 28 Barangay Health Stations

Diagnostic Clinics

  • 1 Public Diagnostic Clinic

  • 2 Private Diagnostic Clinics

Maternity Clinics

  • 3 Private Maternity Clinics

Birthing Homes

  • 4 Private Birthing Homes

Dental Clinics

  • 1 Public Dental Clinic

  • 4 Private Dental Clinics

Dermatology Clinics

  • 1 Private Dermatology Clinic

Medical Centers

  • 3 Private Medical Centers

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BAKERIES, COFFEE SHOPS, AND REFRESHMENT PARLORS (POBLACION AREAS)
Business NameBusiness AddressLine of Business
AHL RICHIE & AHL ROSE BAKESHOP CORP.MERCADIAN, CENTRAL POBLACIONManufacturer || Bakery-2025
ALMA BM BREAD BOXOKRA 1, SOUTH POBLACIONManufacturer || Bakery-2025
ANGANA’S BAKERYMERCADIAN, CENTRAL POBLACIONRetailers || Non-Essential-Softdrinks-2025
BM BAKESHOPPESTO. NIÑO, NORTH POBLACIONRetailers || Non-Essential-Softdrinks-2025
BREAD AND MORE, INC. (JULIES BAKESHOP)MERCADIAN, CENTRAL POBLACIONManufacturer || Bakery-2025
CHINTZY BAKESHOPESKINAMEN, WEST POBLACIONManufacturer || Bakery-2025
FEYNE BAKERY PRODUCTS MANUFACTURINGPLAYA DEL SOL, CENTRAL POBLACIONManufacturer || Bakery-2025
JENNY BM BREAD BUNCHBONIFACIO, WEST POBLACIONManufacturer || Bakery-2025
JUNLIZ BAKESHOPECOLOGY, WEST POBLACIONManufacturer || Bakery-2025
LORLIE P. GALANG BAKESHOPBONIFACIO, WEST POBLACIONManufacturer || Bakery-2025
MARIFER BAKESHOPTALONG 3, SOUTH POBLACIONManufacturer || Bakery-2025
MEGA GOLDTOWN PAN, INC.SAVEMORE MARKET NAGA CEBU LEAH’S SQUARE EAST POBLACIONManufacturer || Bakery-2025
NANAY BELEN’S BAKERY PRODUCTS, INC.BONIFACIO, WEST POBLACIONManufacturer || Bakery-2025
RAY BM BREAD WALKPLAYA DEL SOL, CENTRAL POBLACIONManufacturer || Bakery-2025
SCOOBY DO BAKING BUSINESS BAKERY PRODUCTS TRADINGJADE, EAST POBLACIONRetailers || Softdrinks-2025
PARLORS (POBLACION AREAS)
Business NameBusiness AddressLine of Business
BORNBEAUTE SALONDIAMOND, EAST POBLACIONBEAUTY SERVICES
E.E.E BEAUTY SALONDIAMOND, EAST POBLACIONBEAUTY SALON
KEY88 BEAUTY SALON AND SPAYOSO, TUYANbeauty salon
KRIZ BEAUTY SALONJADE, EAST POBLACIONbeauty salon
LOLOY BEAUTY SALONNAGA PEOPLE’S MARKET, EAST POBLACIONBARBERSHOP
MARIEL BEAUTY SALONKALUBIHAN, CENTRAL POBLACIONbeauty salon
STEFFI SALON AND SPAJADE, EAST POBLACIONbeauty salon
THIRDY B SALON & SPAPLAYA DEL SOL, CENTRAL POBLACIONBeauty Salon/Barber Shop
TOUCH-OF-MIGS BEAUTY SALONSEASIDE 1, LANGTADBEAUTY SALON
ZOFFANY BEAUTY SALONKALUBIHAN, CENTRAL POBLACIONbeauty salon
FOOD STALLS, CARENDERIA, EATERIES, AND FAST FOOD (POBLACION AREAS)
Business NameBusiness AddressKind of Business
ABLING’S HI WAY EATERYSILI 1, SOUTH POBLACIONEatery
ABANGAN EATERYBONIFACIO, WEST POBLACIONEatery, BEER
ALFEREZ FOOD STATIONPLAYA DEL SOL, CENTRAL POBLACIONEatery
CEBUANO RESTAURANTPANAGHIUSA, NORTH POBLACIONCATERING SERVICES (INCLUDING FOOD, BEVERAGES, ETC.), RESTAURANT
CHICO. EATERYBONIFACIO, WEST POBLACIONEATERY
D CUATRO FOOD CORNERPLAYA DEL SOL, CENTRAL POBLACIONFOOD CORNER
DENICA’S CRUNCHALICIOUS CORNER. FAST-FOOD CHAINMERCADIAN, CENTRAL POBLACIONFast Food
DONNA FOODSTOREJADE, EAST POBLACIONFOOD STALL
FANTASEA RESTAURANTDIAMOND, EAST POBLACIONEatery
GENEROSO CARENDERIANAGA PEOPLE’S MARKET, EAST POBLACIONCarenderia
GM NAMIT RESTAURANTDIAMOND, EAST POBLACIONRESTAURANT
J.H.L CHICKEN INASAL RESTAURANTDIAMOND, EAST POBLACIONRESTAURANT – GRILLED CHICKEN AND PORK BELLY
JC FILIPINO RESTAURANTDIAMOND, EAST POBLACIONrestaurant
JOY’S FASTFOODSOKRA 3, SOUTH POBLACIONEatery
JRF FOOD SERVICEOKRA 1, SOUTH POBLACIONEatery
KKDSTK RESTAURANTSEASIDE 3, NORTH POBLACIONLIQUOR, restaurant
LR RESTAURANTDIAMOND, EAST POBLACIONREFRESHMENT STALL
MASTER’S TAKO YAKI FOOD STOREJADE, EAST POBLACIONTAKOYAKI FOOD STALL
MERCY’S EATERYOKRA 1, SOUTH POBLACIONEatery
MOGO KOREAN RESTAURANTDIAMOND, EAST POBLACIONkorean restaurant
MOUTHINGZ GRILL AND RESTAURANTDIAMOND, EAST POBLACIONBEER, Restaurant – Catering Services
NAZKIE CHICKEN FOOD HOUSEPLAYA DEL SOL, CENTRAL POBLACIONEATERY – FRIED CHICKEN (WINGS)
NBJ FOODS, INC.BONIFACIO, WEST POBLACIONFOOD STALL – Burger Junction
NM SANTIAGO EATERYNAGA PEOPLE’S MARKET, EAST POBLACIONEatery
POLLITOS GRILL AND RESTAURANTDIAMOND, EAST POBLACIONrestaurant
RCM EATERYMERCADIAN, CENTRAL POBLACIONEatery
SHAMCEY EATERYNAGA PEOPLE’S MARKET, EAST POBLACIONEatery
STEAMED RESTAURANTDIAMOND, EAST POBLACIONRESTAURANT
TEJ FASTFOOD CENTERDIAMOND, EAST POBLACIONRefreshment Parlor
VILLERS EATERYMERCADIAN, CENTRAL POBLACIONEatery
WILMA ALGUNO CARENDERIANAGA PEOPLE’S MARKET, EAST POBLACIONEatery
ZIZIG EATERYNAGA PEOPLE’S MARKET, EAST POBLACIONEatery
ZOEZEN EATERYNAGA PEOPLE’S MARKET, EAST POBLACIONEatery
RESTAURANTS (POBLACION AREAS)
List of Restaurants ( Poblacion Areas)
🏪 Business Name📌 Address
BAI YAKINIKU EXPRESSDiamond, East Poblacion
BATHROOM BISTRODiamond, East Poblacion
BOQ’S ROAST SHOPDiamond, East Poblacion
BOSSPAKU BISTRODiamond, East Poblacion
CHOWKING Diamond, East Poblacion
COCINA CALZA CATERING SERVICESDiamond, East Poblacion
COOKOUT BAR AND GRILLDiamond, East Poblacion
FANTASEA RESTAURANTDiamond, East Poblacion
JOLLIBEEDiamond, East Poblacion
Jollibee South BoundOKRA 2, South Poblacion
KKDSTK RESTAURANTSeaside 3, North Poblacion
LR RESTAURANTDiamond, East Poblacion
MANI MOGO KOREAN RESTAURANTDiamond, East Poblacion
MOUTHINGSDiamond, East Poblacion
MOUTHINGZ GRILL & RESTAURANTDiamond, East Poblacion
NAGA FOOD COURTDiamond, East Poblacion
NJOYSSA POINT-OF-SALE MARKETINGDiamond, East Poblacion
OSTING’S RESTOBAR & GRILLDiamond, East Poblacion
POLLITOS GRILL & RESTAURANTDiamond, East Poblacion
RAMEN-TAKAYAMA FOOD SERVICESDiamond, East Poblacion
SJAC 050783 FOOD HOUSEDiamond, East Poblacion
STEAMED RESTAURANTDiamond, East Poblacion
THE PAROLA SEAVIEW RESTAURANTDiamond, East Poblacion
 

Source: BPLO, 2025

BARBER SHOPS / BEAUTY SALONS (POBLACION AREAS)
List of Barber Shops / Beauty Salons (Poblacion Areas)
Business NameAddress
BLOOMLANE BEAUTY SHOPDiamond, East Poblacion
CAÑALITA BEAUTY SALONKalubihan, Central Poblacion
EMMANUEL BARBERSHOPJade, East Poblacion
EUSEBIO BARBERSHOPBonifacio, West Poblacion
G & J`S BARBER SHOPPlaya del Sol, Central Poblacion
JOCELYN SALONMercadian, Central Poblacion
KRIZ BEAUTY SALONJade, East Poblacion
LEELABZ SALON AND SPADiamond, East Poblacion
LLAMEDO BARBERSHOPMercadian, Central Poblacion
LOLOY TREND SALONNaga People’s Market, East Poblacion
MARY HAIR AND BEAUTY SALONMercadian, Central Poblacion
MASTER CUT BARBER SHOPBonifacio, West Poblacion
RIAN BARBER SHOPJade, East Poblacion
RIAN BARBER SHOPBonifacio, West Poblacion
THIRDY B SALONPlaya del Sol, Central Poblacion
TWENTY20 BEAUTY LOUNGEDiamond, East Poblacion

Source: BPLO, 2022

BANKS AND ATMs (POBLACION AREAS)
Banks and ATMs (Poblacion Areas)
Business NameAddress
BPI Direct Banko, Inc, A Savings BankSili 1, South Poblacion
China Banking CorporationJade, East Poblacion
Development Bank of the Philippines – Naga Extension OfficeNaga People’s Market, East Poblacion
Land Bank of the PhilippinesDiamond, East Poblacion
Republic Pawnshops CorporationMercadian, Central Poblacion
RNG Coastal Bank Inc. (A Rural Bank)Naga People’s Market, East Poblacion
UCPB Savings BankKalubihan, Central Poblacion
Wealth Development Bank CorporationDiamond, East Poblacion

Source: BPLO, 2022